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ABOUT

Hello, I'm Fran, a digital media/UI designer born and raised in Hong Kong and currently resided in Melbourne, Australia . I hold a Master of Multimedia degree from Monash University and bring over 10 years of experience in digital advertising and UI design.

Over the past 3 years of freelancing, I've cultivated strong skills in direct client communication and collaboration with developers and project managers. I'm adept at handling projects independently, including corporate website development.

Proficient in tools like Figma, Photoshop, Illustrator, and more, I optimise my capabilities across various touchpoints, from online/offline advertising to website and mobile app development, covering wireframes to final UI layout. My graphic design background extends to crafting BTL items such as Posters, Brochures, and other printed materials.

Having lived in cities with diverse design preferences, from practical B&W to vibrant creativity, I've developed a high flexibility in design solutions, a strength derived from my rich experiences.

Beyond design, I have hands-on experience implementing corporate eDMs using Salesforce Marketing Cloud and managing content updates with Sitecore CMS. I'm open to projects expanding into these platforms.

I take pride in collaborating with major corporations known for their steadfast commitment to brand guidelines and unwavering standards of quality. Many of my current major clients represent large enterprises that entrust me with their design needs, confident in my ability to translate their vision into compelling visual elements. This experience has not only refined my design skills but also reinforced my dedication to delivering designs that align seamlessly with the brand identity and high standards set by these industry leaders.

 

If you're interested in collaboration, feel free to reach out to me here!

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